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January, 2018

Google’s Year in Search 2017

In 2017, the world asked “how.” Questions like how to join the military, how to run for office, how to make a protest sign, how to be a good parent, and how to be a firefighter were asked more than ever before. Explore the moments that shaped the year at […]

Understanding PPC (Pay-per-Click) The Basics

PPC-Pay-per-Click

Pay-per-click (also known as PPC) is a phrase people hear hear a lot, but many aren’t sure what it can positively affect the bottom line of their business. We are going to cover the basics in this introduction and dive deeper in later articles. At Aqaba, we specialize in PPC […]